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Is Groupon or Living Social a Good Idea For Your Lawn Care or Landscaping Business?

Owners of lawn care & landscaping companies need to understand that there are numerous factors to consider when running a daily deal or group promotion.

The daily deal or “group buying” market or was heralded as one of the great new business ideas in 2010-2011, now even major market players such as Groupon and Living Social are falling below the expectations of those who have invested in them. This, however, does not mean that daily deals should be all but forgotten. When used right, they can be immensely profitable for your lawn care business.
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Meeting of the Minds in Chicago

Andrew of Lawn Care Marketing Expert and Jonathan of Service Autopilot & Lawn Care Millionaire speaking in Chicago during their visit for training by the AdWords Guru, Perry Marshall.

Andrew: Hi, it’s Andrew and Jonathan. We are here in Chicago. We’re very excited. We’ve been planning this for a long time. We spent two days with one of our long time mentors, Perry Marshall. He is a very well known internet marketing master. When I say he’s very well known and he’s an internet marketing master, it’s because he literally wrote the book on Google AdWords. Which is Google’s pay-per-click system. A lot of out clients both use it and we really came here. Well why don’t you tell them why we came here.
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Lawn Care Business Marketing Tips: You Get What you Pay For

Here’s a fact you probably already knew; businesses no matter how large, are looking for ways to save money.

As a business owner, I understand the need for cutting costs in order to stay afloat, but what I don’t understand is why so many landscaping and lawn care businesses are willing to buy cheap services in order to save money. One of the corners cut by most lawn care businesses has to do with paying for online marketing. They buy cheap services and are subsequently surprised by the lack of results, the negative toll these services take on their reputation, or by the fact that their business websites have been blacklisted by search engines.
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Beware of “SEO Companies” & Where to start with a small budget.

Andrew: Hi guys, Andrew here. I just shot 45 great minutes of video for you, and unfortunately, for whatever reason, I only captured the first eight. So, I got my beer, and I’m gonna shoot it all over again. So let’s do this. Welcome back. It’s been a couple of months here. All of you guys are, at the very start of your season, and just gotten a ton of new business, especially if you’re one of my client, and we are super busy [inaudible 00:00:48] with you guys. We’ve probably double our client base here in the past six months. We’ve added on some next text developers and SER specialists, and we’re off to a great start of a year. Hope you all are as well.
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Online Marketing for Lawn Care Businesses – Is it Worth it?

Jonathan from Lawn Care Millionaire & Service Autopilot join us to discuss using online marketing for lawn care businesses.
Andrew: All right, so why don’t we talk about online marketing strategy. Is it worth it? Is online marketing worth it?
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Answering Services Marketing Systems & Email Marketing for Lawn Care Companies

Jonathan: Hey Andrew,
Andrew: How’re you doing.
Jonathan: Good.
Andrew: How’s Texas treating you?

Jonathan: Good, it’s good. I’m doing my lawn care millionaire episode this months and I’ve asked Andrew, who you know is obviously my brother, to join me. He has a company in Miami, Florida and they basically make lawn care companies, landscape companies, design build companies, a whole lot of money by helping them grow through the web.

Basically he’s really figured out online marketing and I used to do all my own online marketing myself and turned it all over to his company, his agency. They handle all of it for me now, and so I thought I’d have him join me. And I’m going to answer some of the questions I’ve been receiving and I thought I’d just have him help me out on this call.
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Determining the Lifetime Value of a Lawn Care Customer

Understanding how much a lawn care customer is worth over the lifetime of your relationship is a crucial part of determining an appropriate budget to acquire them.

Jonathan from Lawn Care Millionaire & Service Autopilot (Lawn Care Software) join me on this lawn care marketing chat.
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Doing Business in a Public World

Doing Business in a Public World

So let’s talk for a minute about doing business in an online world where everything is public. Right.

Okay so when this is actually good because we, in another video we are talking about online reviews.

And we are talking about testimonials and negative reviews and all these different concepts. So this really ties in heavily
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Lawn Care Summit 2013 – Keynote – Lawn Care Marketing Expert

I don’t think we envisioned, four years ago when we first had this discussion, that it would be as successful and as important an industry event as it’s become. It wouldn’t be possible for it to be as successful or as important as it’s become without the partnership of the very fine folks here from Planet; Sabina, Tom, raise your hands. We thank them for everything they’ve done to help make this happen, but it also wouldn’t be possible if we didn’t have the very generous support of sponsors, and we’ll put the sponsors slide up; we want to give a lot of credit to all of them.
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Top 5 Online Marketing Mistakes For a Lawn Care Business

Alright so let’s talk about a bit about the why not just do like the top five online marketing mistakes that you have seen that people do in, I have more than five but we will just touch on five of them probably the most common reasons why people fail when trying to do their marketing themselves.
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